OK, I just have to get this rant out of my system.
So, I like some Black Milk items. I’ve purchased 5 pieces – and it makes me shudder to think that that amounts to around $400 in their pocket.
I like some of their leggings, the galaxy ones mostly – I had to have a couple of those. There are also a few others that I like, but a lot more that I wouldn’t ever dream of buying let alone wearing. Leggings with “Black Milk” printed all over them, for example? Really?
Whilst awaiting my latest order’s arrival in the mail, I browsed the Black Milk site and landed on the designer’s blog. The cattiness! The arrogant attitude on this guy! I made a mental promise to myself right there to never give him any of my money again.
Almost every blog entry contains some sort of jab at the “copycats” or a jab at the girls who buy alternative brands of galaxy leggings (I loosely quote, “These are the girls who are scouring markets in Bali looking for a $10 rip-off of last season’s Chanel bag; they are not Black Milk’s target market”)…I guessed that this isn’t the most confident guy in the fashion world; but I now understand why he’s always on the defensive.
When my order did arrive in the mail, I realized what Black Milk’s target market is: young trend-following girls who are easily scammed into paying exorbitant amounts of money for his basic shit. For me right now, the money is disposable anyway, but I feel for all the teenage lemmings who save up for months for these items.
This was included in my order – behold, the Black Milk Butterfly top!
Do you see a $70 item of clothing here? Because all I see is a raw-edge piece of swimsuit fabric with three raw-edged holes cut in it, with about two inches in total of actual stitching.
Hey dude – get real. Despite your page-long confirmation e-mail trying to convince me that I’m a “hot little boss” for buying from you, I still felt like the biggest dickhead ever pulling this out of the package. I actually literally laughed out loud at it, as did my followers on Twitter when I tweeted a picture of your…very fine example of fashion design and workmanship.
Just take yourself down a peg or two, mate. Because as much as you tout yourself as such an original fashion designer (and no doubt you’re rolling around in enough money to convince you of it)…you’re not. You haven’t designed a single original thing. Leggings aren’t new. Swimsuits aren’t new. You didn’t paint Starry Night or The Cafe, you weren’t involved in Star Wars and you didn’t personally take those cosmic images for NASA. You just used someone else’s content and printed it on articles of clothing that have existed for decades using synthetic fabric that is not even close to expensive to source. You have absolutely no place mocking other brands that have latched onto the galaxy trend for their unoriginality.
YOU are the ultimate copy-cat. Your pieces are basic and unoriginal. Good luck making it in the high-end world with Sophia James. *fist-bump*